Project Proposal (unfinished)

This is my project proposal so far. I have still got to fill in some gaps, including methodology, abstracts, outcomes and deliverables, which will become clear as soon as I have done my project map and started writing my lit review.

Project Proposal (1) PDF

AG1064A: Professional Practice – Project Proposal 

Project Title:	An investigation of the Role of Branding and Motion Graphics Implementation in the Production of Title Sequences.
Proposer:	Sonja Geracsek
Student Number:	0805063
Programme:	Computer Arts
Specialism(s):	2D Motion Graphics Design, Film/TV Production, Editing, Logo Design, Typography

Project Description

The total project proposal, including the Abstract, should not exceed 2,500 words. Please read the Project Proposal Guidelines and Project Proposal Example in the Learning Resources before writing your own proposal.

1. Abstract (Approx 250 words)

2. Project Aim and Objectives

The aim of this project is to investigate how title sequences in relation to presentation and structure are used to capture and convey the story and theme of a show, and to develop and evaluate an original piece of media. The objectives are as follows: 1.0      Review and evaluate how different production values are responded to, to maintain a high quality for title sequences. 2.0      Investigate how various constraints impact on branding of a show and what role motion graphics play in that. 3.0      Develop a series of media tests to experiment with title sequence production in response to various production values with an awareness of show branding. 4.0             Critically evaluate and discuss final piece within context of wider research.

3. Rationale

4. Project Methodology

5. Outcomes and Deliverables

6. Expertise and Experience of Project Proposer

The project proposer has approximately 3 years experience working with the Adobe Creative Suite and the Final Cut Studio package. In particular, the proposer has a thorough understanding of 2D graphics creation, filming and video editing. Previously the proposer completed short films, intro sequences and animations as part of university coursework as well as for external projects. However, it has been identified that the proposed will require more in-depth knowledge of post-production pipelines and motion graphics design and creation techniques for Adobe After Effects. As such, as part of the project, the proposer shall aim to develop skills in these areas. This work shall be carried out predominantly in semester 1, in preparation for the honours project module in semester 2. Additionally, it has been identified that the proposer currently has a limited knowledge and understanding of branding and logo design. As such, it is crucial that the proposer engages with literature in typography, logo design, title sequence creation and production values early in semester 1. This will feed into the literature review and the dissertation as well as underpin good animation practice.

7. Timetable

8. Ethics and Risk Assessment

There will be no participants in this study besides the project proposer. The proposed shall work primarily in the studio, and will not encounter any substantial risks to health or safety in the execution of the project. There is the potential that failure to complete all specified art assets and gaining sufficient knowledge of the resources in time could impact on the completion of the media piece. As such, a backup plan will be … Furthermore, in case of inaccessibility of PCs/iMacs and required software the backup plan involves securing funds to acquire own desktops and installing trial versions of resource software mentioned in part 9. Resources.

9. Resources

The following resources will be required in order to accomplish the proposed project: Adobe After Effects Adobe Illustrator Final Cut Pro/Premier Pro Sound Designer for recording and soundtrack creation Access to iMacs for editing time and motion graphics creation

10. References